Social Media Officer

Job Description

• Oversee the development and delivery of the social media content marketing plan.
• Coordinate content plan with other teams in the Directorate, other Directorates and the Faculties.
• Be part of the bringing together of all the brand elements (messaging, insights from marketing team and audiences, content from other teams).
• Publish / repurpose content across approved central social media brand outposts (e.g. copy/articles, photography, video, etc.).
• Co-ordinate the work of other content producers across the Organization and University to develop content suitable for social media channels to fully engage students and other audiences.
• Ensure brand compliance.
• Any other duties required which are appropriate to the grade of the post.
• Lead daily community management across all central brand social media outposts (inc. Facebook, Twitter, Instagram, Snapchat, YouTube, and LinkedIn). Liaise with internal stakeholders on community management queries / issues.
• Strong customer service focus.
• Monitor / report on key competitor activity.

Eligibility Criteria

• Experience: 2 years of working experience in any non-government or corporate organization
• Qualification: Bachelors in media sciences/mass-communication or any visual related degree
• Skills/Qualities:

  • Effective content developer
  • Ability to multi-tasking
  • Proficiency in all social media channels
  • Understand how content works on a social web
  • Optimizing content and technology